Dramatic X-E3 Launch. SG Style.

ivanjoshualoh
Le Meridian Hotel on Sentosa island; the venue for X-E3
launch in Singapore. This lovely historically building is

nestled on a little hill facing the Sentosa Merlion lookout.

There are 2 session. A media session for the retailers,
publishers and media influencers. And the second session
at 7pm are for the consumers. The highlights of this launch
is compartmentalized into 3 exhibition area. The 3 X-photographers
involve are Ron Lee, Mindy Tan and Jose Jeuland. Each
has an exhibition area to showcase their amazing work with
the new X-E3. Cool part is in each exhibition area, there
is a X-E3 booth where guest could test out the cameras.
2 lenses were also launch. The XF80mm F2.8 Macro and
GF45mm F2.8 for GFX.  A live demo for GFX was set-up
at the terrance. GFX, the best mirrorless medium format
camera is paired with the Broncolor Lights and also an
amazing Eizo 4K monitor. What more could I ask for
this set-up?
I had a blast working with my 2 crazy models. Dwayne Lau,
a professional actor who recently acted in Forbidden City.
Ryan Ang who just recently star at a movie; The Wonder Boy.
Directed by Dick Lee and co-directed by Daniel Yam. Many
participants also had their hands on the GFX. And all they
could say is Wow after seeing their shots via tethering.
An awesome evening indeed where we all are great fun. Er…
when is the next launch Fujifilm Singapore? Really looking
forward!

 

Happy people.
Mr Favian Loo.
Team Mindy Tan at her Exhibition area.
So San.
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Jere ensuring all ready to rock and roll.
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Life is also more fun and colorful with these people.

 

Beautiful work from Mindy Tan and the X-E3 Booth.
Jose Jeuland, Keith Wee and me.
Jose Jeuland, Lee and Me!
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Ron Lee at his exhibition area
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Favian Loo. the ladies’s man.
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Jose Jeuland’s sri lanka theme…..
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Mindy with the media guest.

 

With the best light people! Eujin Goh and Eric from Broncolor.
More X-men!
My family in Fujifilm SG. You guys rocks!
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X-men. Ron Lee.
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Always a joy to photographer fellow X-photographer. Jose and his wife.
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GFX + GF110mm F2
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GFX with the new GF45mm F2.8
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My playground and booth. can you see Jere; my SG fujiguys.
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Guest having fun at the GFX booth.
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More guest having a go with the GFX. Fun Fun Fun!

 

Cry. GFX +GF45mm
Emo moment GFX +GF45mm
Laugh GFX +GF45mm
Fight club GFX +GF45mm

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Published by ivanjoshualoh

Ivan Loh, A Fuji X-photographer is known for his quirky and different approach through his lens. He has received numerous accolades from the International Photography Award, New York and Photography Master Cup. Most Recently a Gold, 1st Place at the 2014 PX3 Prix De La Photographie in Paris . Ivan started shooting since his teenage years with his father’s Nikon SLR and he hasn’t stopped since. He has lensed campaigns for clients such as Singapore Airlines, MTV Asia, Nike, Bossini, Nanyang Technological University(NTU) Tuas Power, Allianz Insurance, Manulife Insurance, HSBC Insurance, DHL. TNT, UOB, CAAS, Hilton Group, Intercontinental Hotel Group, Raffles Hotel, Diegeo, Embraer, Carlson, TATA Communication, HDB, Clark Quay, HOT FM 91.3, Kiss 92FM, JIA 88.3, Power 98, and CHIMJES. His editorial works have appeared in magazines such as Conde Nast, Home+Living, TopGear Singapore, Her World, Cleo, Seventeen, FHM, Parents World and Home & Decor. His works have also glossed the pages of international magazines such as Asian Photography and Digital Photography(UK).

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