Ivan Loh, A Fuji X-photographer is known for his quirky and different approach through his lens. He has received numerous accolades from the International Photography Award, New York and Photography Master Cup. Most Recently a Gold, 1st Place at the 2014 PX3 Prix De La Photographie in Paris .
Ivan started shooting since his teenage years with his father’s Nikon SLR and he hasn’t stopped since. He has lensed campaigns for clients such as Singapore Airlines, MTV Asia, Nike, Bossini, Nanyang Technological University(NTU) Tuas Power, Allianz Insurance, Manulife Insurance, HSBC Insurance, DHL. TNT, UOB, CAAS, Hilton Group, Intercontinental Hotel Group, Raffles Hotel, Diegeo, Embraer, Carlson, TATA Communication, HDB, Clark Quay, HOT FM 91.3, Kiss 92FM, JIA 88.3, Power 98, and CHIMJES.
His editorial works have appeared in magazines such as Conde Nast, Home+Living, TopGear Singapore, Her World, Cleo, Seventeen, FHM, Parents World and Home & Decor. His works have also glossed the pages of international magazines such as Asian Photography and Digital Photography(UK).
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Very nice intro to the X-AS, Ivan! As an X-Pro2 user myself, I started out in the Fujifilm X-System with an XT1, having loved the ergonomics and manual controls of that camera, not to mention the awesome EVF! I only went to the X-Pro2 for the higher-resolution sensor, since it was the first to upgrade from the 16MB sensor of hte XT1. NOw, I anxiously await the XT3, with an even more updated sensor and processing engine, since I make large poster prints, I need the most resolution I can get…Of course, the GX50 would be ideal, but regrettably outside of my current budget. Besides, I recently acquired the superb Fujinon XF80mm f/2.8 Macro lens, which is the absolute sharpest lens I’ve used in my 35 years in photography. That, combined with my focus-stacking technique for product photography, yields images with detail that, IMHO, would rival FF or even medium format in terms of image sharpness and detail rendition! Thanks again sir! Regards, Steve
Hello steve, thank you for writing. Yes; the XF80mm is indeed a great lens. Its yield heaps of detail. this is true since you do product photography. all the best.