Recently I did a shoot at a gym in Turf City. After the session is over, I ask the fitness model, Madeleine; if we could do a quick test shoot downstairs at the open air carpark. Within 5 minutes we were down at the carpark and up and ready. As for the light set-up, a Profoto B1 as the main light with a silver beauty dish attached and Profoto Acute B as the rim light.
Armed with a Phase One with a Leaf Aptus back + a 80mm leaf shutter lens, I fired off with a blazing fast 1/1600 sync speed and F-stop ranges about F6.3-F8. Over powering the noon sun by 2-3 stop. The strobes are trigger via the Profoto Air Sync. ( Thank you Joel). Below are some of the test photos.
Ivan Loh, A Fuji X-photographer is known for his quirky and different approach through his lens. He has received numerous accolades from the International Photography Award, New York and Photography Master Cup. Most Recently a Gold, 1st Place at the 2014 PX3 Prix De La Photographie in Paris .
Ivan started shooting since his teenage years with his father’s Nikon SLR and he hasn’t stopped since. He has lensed campaigns for clients such as Singapore Airlines, MTV Asia, Nike, Bossini, Nanyang Technological University(NTU) Tuas Power, Allianz Insurance, Manulife Insurance, HSBC Insurance, DHL. TNT, UOB, CAAS, Hilton Group, Intercontinental Hotel Group, Raffles Hotel, Diegeo, Embraer, Carlson, TATA Communication, HDB, Clark Quay, HOT FM 91.3, Kiss 92FM, JIA 88.3, Power 98, and CHIMJES.
His editorial works have appeared in magazines such as Conde Nast, Home+Living, TopGear Singapore, Her World, Cleo, Seventeen, FHM, Parents World and Home & Decor. His works have also glossed the pages of international magazines such as Asian Photography and Digital Photography(UK).
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