The day GFX 50s took a backseat.

When I finally own a GFX, I was really a happy dude. I love how
Fujifilm started rolling out more and more lenses to build up this
amazing Medium Format mirrorless system. Up to date; 7 lenses
and two extension tube.
I was a happy dude because its a 50MP sensor and a mirrorless
medium format camera. Its really easy to use compare to a non mirrorless
medium format. Through the years have own a Hasselblad H3D and Phase
One AFD with a Leaf Digital Back before moving to Fujifilm GFX 50s.
Today I finally met a road block with the GFX. The agency have a specific
requirement. The file size of GFX is deem too small! At this very moment I
really wish the rumor 100MP GFX is already in the market! My client will
be placing it on bus ads and big billboard at the malls and because of this
GFX file size didn’t meet the file size requirement.
Thank God for friends in the photography industry. I manage to rent a
Phase One iQ3 100MP with 3 lenses while the GFX 50MP camera takes
a backseat.  Please don’t ask me how much it cost to rent the system
in Singapore.
I am dreaming of the day with GFX 100s.
All check and ready.
4 Broncolor lights have to be place out of the station for safety. Which give us more challenges. But we did it!
Screen Shot 2018-07-02 at 12.59.25 PMScreen Shot 2018-07-02 at 12.59.20 PM
Bus Ads.
Bus Ads.
I guess 50MP camera is the new normal. 100MP is way to go. LOL.
During my 2 days shoot I truly missed the mirrorless system. At the
same time I am enjoying how Phase One works beautifully with Capture
One; needless to say. This is something I wish the GFX could do. GFX
AF is way ahead of any medium format camera. When it comes to
tethering; Capture One is still the gold standard for professional. Nothing
comes close. Period.


Screen Shot 2018-07-04 at 2.21.57 PM
Poster Ads
Poster ad
In fact for GFX’s workflow; I have to tether via LR with my GFX and open
a jpeg file in Capture One. No raw as Capture One doesn’t read GFX raw
files for obvious reason. This is a really a painful workflow but the only
way I know. Of course you could convert your raw file into DNG and
rename the Exif in order for Capture One to read it. This process is even
slower. if you need to show your client the pictures you have just shot on
location.This method just doesn’t work for me. If any of you fellow
photographers have a better way to work with Capture One; please
share with me.
I guess after this project I am truly looking forward in getting a
100MP GFX. Bring it on Fujifilm and please work out something
with Capture One please.
IG @pigscanflyphotography


  1. Such a steange conclusion and wish to go for megapixels instead to do it as photographer who knows that you can stitch multiple images to meet any stupid requirements from the agencies which know even less.

  2. This comment is really about the agency and it’s inane requirements, not about you. A 50 mgp sensor doesn’t provide an image sufficient for a bus poster? Early in the 2000s a pharmaceutical client of mine used one of my images shot with an Olympus E1 – 5 mgp sensor – to produce a 4’x9’ poster placed above a booth at a medical meeting. And it looked great. I guarantee you that the same agency that now says 50 mgp isn’t sufficient used to think 2 1/4 film was great, and 12 mgp digital images were awesome. We’re talking about an image that’s going on a BUS – a moving object that’s anywhere from 6’ to a block from viewers – and 50 mgp isn’t sufficient? That is utterly ridiculous, one of the best examples of ‘mine’s bigger than yours’ mentality I’ve ever heard of.

  3. Did you try uprezzing your GFX files? You might have been able to get them up to the requirement without sacrificing IQ.

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